Embedded Software that Powers Your Hardware

Firmware, drivers, and hardware-near software for electronics brands — plus tech marketing to launch and grow.

About

About We build production-grade embedded software for devices and custom electronics. Our team combines low-level engineering (C/C++, RTOS, device drivers) with go-to-market expertise for high-tech B2B. All work is done under NDA, delivered remotely, and documented for long-term maintenance.

Services

Embedded Software • Firmware for MCUs (STM32, ESP32, nRF, etc.) • Device drivers & HAL • RTOS & real-time systems • Embedded Linux & board bring-up • Protocols (I²C, SPI, UART, USB, BLE)
Tech Marketing for Electronics • Go-to-market & positioning • Technical content (white papers, docs) • SEO for B2B hardware/software • Product launch campaigns • Channel & partner enablement

Approach

We integrate with your EE team, align on toolchains, and deliver production-ready software with measurable milestones.

Scope & NDA

NDA, align constraints & toolchains; set acceptance, milestones, repos, and comms

Build & Test

Iterative delivery with reviews/CI; HIL/emulators; unit/integration tests; weekly demos

Launch & Support

Ship code/docs/builds; handover sessions; optional OTA/security, GTM docs, and maintenance SLAs

Capabilities

Hardware-near C/C++ — clean, testable code for constrained devices
Drivers & BSP — stable I/O, DMA, power, memory
Quality & Testing — unit/integration, HIL, regression
Security & OTA — secure boot, signing, updates
NDA & Compliance — confidentiality by default; export-friendly docs
Docs & Handover — architecture notes, maintainable repos

Solutions

Pick focused packages for bring-up, real-time tuning, and launch. Fixed scope, milestones, NDA by default. Remote delivery with weekly check-ins, repo access, and traceable code/tests/docs.

Firmware Sprint (4–6 weeks)	bring-up, drivers, testing	From USD 15k
Real-Time Optimization	latency, power, memory	From USD 10k
Launch Support	tech docs, GTM, content	From USD 8k
Licensing	non-exclusive tooling & automation	POA
All packages include a discovery call, scoped brief, toolchain alignment, CI basics, and documented handover. Optional HIL testing and long-term support are available. Pricing is ex-VAT; hardware, lab time, and third-party services are billed at cost. Timelines depend on parts availability. Need sample deliverables and checklists? Request a sanitized NDA deck.

Founder

Pavel Shestopalov — embedded & tech marketing lead with 10+ years in electronics-adjacent software and B2B go-to-market. Worked with Asia (incl. China) and EU clients. Operates remotely.

FAQ

Do you sign NDAs?
Which MCUs/toolchains?
Do you handle hardware design?
Can you help with docs & launch?
Pricing?

Contact

Operating Remote | Buenos Aires, Argentina | GMT -3 | Clients: EU, LatAm, Asia

contact@pavelshestopalov.com

Email me